Keyword research is the first step in any SEO campaign. It helps you identify what your potential customers are looking for so you can create content that directly addresses their needs and interests.
An SEO audit is a way to evaluate the health of your website and find out what changes need to be made, so you can make sure your site is optimized for search engines. SEO audits are also called SEO audits, reports or SEO summaries.
Competitive analysis is the process of identifying the strengths and weaknesses of your competitors, as well as their strategies, to determine how best to compete with them.
A competitor analysis can be performed on a single site or an entire industry. The objective of this analysis is to get to know your competitors better so that you can identify areas where you can improve your own website to better compete with them.